This may well be probably the most fascinating trends to occur within the attractiveness trade to this point: Pat McGrath is partnering up with Spotify so that you can shop her newest assortment on the song streaming platform.
All attractiveness aficionados are self-confessed Pat McGrath fanatics. The type week makeup wonder introduced her first everlasting assortment in August, and now we have all been obsessed ever since. We did not assume she may just get any cooler and now she’s amped it up with this Spotify collaboration.
Merging attractiveness, song and sure, generation, Pat McGrath is partnering up with an artist and with Spotify to unencumber her new assortment, ‘So Obsessed’.
And chances are you’ll know the inspiration of the brand new marketing campaign – she’s referred to as “not just a pretty girl”. Let us can help you put a face to these catchy lyrics now we have all heard. Meet upcoming pop singer and McGrath-muse, Maggie Lindemann.
Maggie has simply dropped her new unmarried ‘Obsessed’, which is featured on the cosmetics line’s new marketing campaign video. In the video Maggie wears McGrath’s new LiquiLust 007 liquid lipsticks, PermaGel Ultra Lip Pencil, and Mothership III: Subversive eyeshadow palette.
All of which you can now acquire at once thru Maggie’s Spotify artist web page – because of Spotify’s products spouse Merchbar.
Not handiest is the gathering hella stunning (as it is Maggie), however that is lovely groundbreaking. Shopping for the precise makeup you will have observed in a song video? We’re bought.