Alessandra Steinherr has been appointed Associate Creative and Beauty Director of the new beauty-first, digital-first GLAMOUR.
GLAMOUR’s leading edge built-in editorial and industrial division, will see Alessandra running with Deborah Joseph, Chief Content Officer, on the cosmetic imaginative and prescient and content material throughout the emblem. Alessandra’s remit will prolong throughout electronic and print, editorial and industrial, in addition to the Glamour Beauty Club and different emblem extensions, and are living alternatives comparable to the Glamour Beauty Festival.
Deborah Joseph says, “We are excited that Alessandra is to continue working for Glamour in this new capacity. She is very highly respected in the beauty industry, regarded as the influencers’ influencer, and her expertise and authority will help deliver this next phase of the Glamour brand as the ultimate beauty destination for UK consumers and advertisers.”
Alessandra Steinherr provides, “I am passionate about exciting, accurate, sometimes surprising, but always expert beauty reporting. This is something I have endeavoured to stay true to over my past ten years at Glamour. I am looking forward to continuing this editorial excellence and hold myself to the same exacting standards in my new role, whilst combining it with my love of social media and engaging our readers in fresh ways through The Glamour Beauty Club and the ultimate beauty destination, The Glamour Beauty Festival.”
Alessandra was once up to now Beauty Director for GLAMOUR mag, a task she held since 2007. Prior to this she was once Beauty Director of Cosmopolitan for six years.